As the local awards season wraps up, the Global Strategic Communication (GSC) Creative Track, a graduate program in collaboration with Miami Ad School, is celebrating a major victory. Our students made a definitive mark at the American Advertising Federation (AAF) local ADDYs, with four standout creatives taking home wins with several campaigns. From sustainability and tech to food and culture, the range of winning work proves that our students aren’t just learning the industry—they are leading it.
The Winning Roster
The breadth of this year’s wins reflects a deep understanding of modern brand challenges.
Isabella Jansen and Maria Almonte secured a win for their work on IBM “CARBON CTRL,” transforming complex data into a compelling narrative.
Gold: App (Mobile or Web-Based)
Silver: Digital Creative Technology + Creative Element-Single
Noor Bakr and Saige Zervos also took home honors for APPLE “THAT’S NOT MY NAME,” a sophisticated, human-centric campaign centered on identity.
Gold: App (Mobile or Web-Based) + Digital Creative Technology
Silver: Consumer Campaign
In an incredible showing of versatility, Saige Zervos earned additional recognition for an array of work.
Gold: Campaign (Uber Eats’ Anything but Babies)
Silver: Direct Marketing (Spotify’s Wrapped Vinyl) + Campaign (Oreo’s in Between + MoMA’s The Art Is Stolen)
The Creative Standard
These awards represent the hard-won results of relentless late nights, countless iterations, and the raw courage to champion a “weird” idea until it breaks through. By winning at the local AAF level, our students have proven that their work commands respect at the highest professional standards. It is a powerful validation of their talent and a clear sign that our program’s trajectory is exactly where it needs to be.
Congratulations to our winners. We are incredibly proud of what you’ve achieved, and we’re even more excited to see where your vision takes you next.
